WELCOME TO THE SOCIAL MEDIA ESCAPE CLUB

Hi, I’m Seth Werkheiser, and you can call me Seth W (he/him).

I’ve written about having a SOCIAL MEDIA ESCAPE PLAN over the last few years. Now it’s time to turn this place into an actual club, an online space, an internet support group for creative folks who want to escape social media.

This club is for any creative person who has said the following out loud, with friends, or to themselves:

“I wish I didn’t have to be on social media to promote my work.”

It’s time to escape the algorithmic depths and launch into a dimension of cosmic possibility.

I’ll help you learn how to:

✅ Start and manage an email newsletter! A blog!

✅ Get your biggest fans from social media to your creative home base (your own website).

✅ Send emails that your readers will love to read

✅ Send emails that don’t make you cringe

✅ Get fans to buy things and support your projects

✅ Sustainably do all of this so you don’t burn out

Embark on your journey with 1100+ other subscribers - subscribe today!


WHAT DO WE DO HERE?

I usually send a newsletter once a week, sometimes twice, if something happens in the social media landscape that makes my blood boil.

Leave comments on posts - this is a great way to meet other creative folks on a similar journey!

Check out my ongoing “Where are you at with social media?” thread and see how you’re not alone!

Send me questions, comments, and challenges: sethw@sethw.xyz

P.S. I’ve been writing about this stuff long before I made this newsletter, so check out my Social Media category archive (it goes back to 2012) on my sethw.xyz blog.


GUIDANCE SESSIONS

I’m available to talk about how you can escape the social media rat race, reach your fans, and sustainably grow an email list.

Check out my Guidance Sessions page for more details


WHO IS SETH WERKHEISER?

I do D2C email operations for Grammy Award-winning MNRK Heavy: home to bands like High On Fire, Underoath, Creeping Death, Rolo Tomassi, The Callous Daoboys, Crowbar, and tons more.

I sent D2C emails fos Death Row Records in 2021 (before it sold to Snoop Dog) and individual band campaigns for Holdtight PR in mid-2022.

I got my start in all this as a music blogger.

I launched the Noisecreep metal blog for AOL Music back in 2008, and that shirt I’m wearing (above) is from the music blog I started back in 2001, so yeah, 23 years of running music sites, working with music publicists and labels, going to shows, and tons more.

Get in touch! sethw@sethw.xyz

Subscribe to SOCIAL MEDIA ESCAPE CLUB

Helping creative people reach and grow an audience without social media.

People

I help creative people pay the rent with their magic. I do D2C email marketing operations for Grammy Award-winning MNRK Heavy (formerly Death Row Records, Holdtight PR). Ex music blogger (Buzzgrinder, Noisecreep for Aol Music).