INTERVIEW: Cody Cook-Parrott says “marketing is a creative practice”

Hey! I spoke with Cody Cook-Parrott about NEWSLETTERS, so this video is packed with some ideas that you could use for your own projects:

• Segments!

• Using lead magnets!

• Creative bothering (Cody came up with that one during this interview)!

NOTES FROM THE INTERVIEW:

Grow: How Cody Cook-Parrott paid attention and found paid subscribers

• Flodesk

• Zapier

• Cody’s Newsletter class

• Substack’s Recommendations

See How Teenage Wrist Promote Their Tour By Telling a Story

• Teenage Wrist email (web version)

• “Marketing is a creative practice.”

• “Creative bothering”

---

// I do weekly Escape Pod Zoom calls with paid subscribers - find out more here:

// Ditch Gmail and switch to Fastmail (I’ve been a customer since 2014): get a free 30-day trial and 10% off your first year here (affiliate link).